（ SCENE 01 ）
Client goal
Take a drinks brand's account from zero and make it stand out in a crowded tea-drink market.
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（ CASE 04 — Tea Drinks ）
Hetian Shuipu (tea drinks) · Brand Account
Built a tea-drink brand's account from scratch, using stories about the culture behind the brand to make it recognizable.
- Followers
- 160K
- Likes
- 1.137M
Public Douyin data
（ SCENE 02 ）
What Rona did
Content planning and editing, from the first video onward.
（ SCENE 03 ）
Approach
The account is built around the culture and story behind the brand rather than product features, with a consistent visual and storytelling style that people remember.
（ SCENE 04 ）
Results
160K followers and 1.137M total likes (public Douyin data).
“From planning the account to producing each video, Rona focused on how the brand comes across as a whole, not just on showing products. Every video carries over the same visuals and way of telling things, and over time the account developed a consistent style. For us, that kind of steady, ongoing output is what matters.”
— Hetian Shuipu, brand team (translated from Chinese)
（ WORKS ）
Founder & Brand Account Editing
Founder & Brand Account Editing
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